Digital and direct marketing specialist, agency entrepreneur and tech geek, Simon has spent 20 years in the communication business with roles in the UK, Australia and New Zealand.
His current position as managing partner at Myne sees him leading a team of specialists helping clients devise new go-to-market strategies that make sense of the new consumer landscape. Of course this is an increasingly mobile conversation and Myne has rapidly built a strong mobile strategy and implementation capability along with powerful partnerships. Recent work includes deploying Telstra's first commercial QR Code executions and championing zero-rating approaches to provide more accesible consumer experiences.
In previous roles Simon has launched a number of agencies (both multi-national network and independent) and a successful online business, as well as been the architect of many award-winning and highly
successful marketing programmes.
At Publicis he previously co-led the development of Publicis’ trans-tasman digital offer, where he stewarded triple digit growth over the last three years.
He is married with three challenging young lads and lives in Sydney, where he would love to spend his time fishing on the harbour, dreaming of the big one (but instead settles for murdering perfectly enjoyable songs with his concert Ukulele).